I am impressed and intrigued with the investment of the class in drilling deeper to the most concise messaging strategy as it relates to customer and objective. Sometimes the lines are solid and thick; sometimes just dotted. And don't forget to ALWAYS keep the corporate image at the forefront. At the beginning of class of Tuesday, we can address additional questions, and I hope you will share revelations.
Imagine my surprise (and embarrassment) to NOT have noticed a new logo for Xerox -- where have I been??? Will someone share that timeline with me in class? I will be keeping my eye on the infooverload website, particularly to the data that Basex collects. I don't think we considerthe level of "too much" stuff we receive or find access to and, especially, how much time we dedicate to it.
I also think we could have an interesting [heated and animated] discussion about the office politics video Shonda shared. I can pick someone in my office who could play each role in that office scenario (shhhhhh . . . don't tell them . . .)
I want the class to know that the information you shared about the degree program, appreciated by me, was valued equally as highly by the faculty and curriculum writers. They asked me to extend their thanks. Would anyone like to have a writer's resource book at your fingertips? Let's talk about that this week. Also, with regard to the case study team project: while different approaches with varying nuances can be applied to case study analysis, here is simple outline that I like if you are looking for some additional guidelines http://wps.prenhall.com/bp_laudon_essmis_6/21/5555/1422312.cw/content/index.html
Lastly, I am working on downloading my pictures from the Pocono race. I hope you all enjoyed, as Grace and I did, the D&C's coverage of NASCAR in Friday's edition. Great stuff to eat M&M's by. I am sure you are the edge of your seat waiting for my slide show :-) Note to self: do not introduce small toy cars to the class after 9 PM.
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